One connected system,
not seven tools.
Get found, create demand, capture intent, answer and qualify, book and close, bring customers back, and learn what worked. Diligent runs the whole journey as one team.
Follow one lead, first search to repeat sale.
Every step hands off to the next, and every signal flows back to The Analyst. Pick a step to see who owns it.
Step 01 of 07 · SEO & AEO
Get found
SEO & AEO gets the business discovered.
Ananya R.
The lead
Asked an AI for weekend IELTS prep
Atlas the Hawk
Search & AI answers lead
3.4x
AI answer mentions
The Analyst joined 12,480 signals to sales today, including this one.
Seven modules. Twelve specialists. One team.
Every module is run by named AI teammates who know your brand, your numbers, and each other's work. Pick a module to see what it does, day to day.
Dashboards
tell you what happened.
Point tools
automate one surface.
Agencies
execute, but knowledge stays tied to people.
Diligent
connects acquisition, conversion, lifecycle, and measurement in one growth system.
SEO & AEO
Be the answer on Google and in AI assistants.
Atlas tracks where you rank and where AI assistants cite you, finds the questions your buyers ask, and publishes pages that answer them, with you approving what goes live.
- Atlas the HawkSearch & AI answers lead
3.4x
AI answer mentions
The problem
Buyers ask AI first. Most businesses are not in the answer.
- Rivals rank for the searches that bring customers
- AI assistants recommend someone else
- Pages answer questions nobody asks
- Nobody knows which searches turn into sales
What the team does
- Atlas
Rank tracking
Your rankings on Google and your mentions in AI answers, tracked weekly by city and category.
- Atlas
Question research
The real questions buyers ask before they choose, pulled from search, reviews, and your own enquiries.
- Atlas
Answer pages
Pages and FAQs written to be cited, in your brand voice, published after you approve.
- Atlas
Local presence
Business profiles, maps, and listings kept accurate and complete.
- Dili
Search to sale
Organic and AI-referred leads joined to closed sales, so effort goes where revenue is.
How the work runs, start to finish
Win the AI answer
- 1Atlas finds an AI answer that cites a rival
- 2Drafts a page that answers the question better
- 3You approve the page
- 4Citations tracked every week
Fix what slipped
- 1Rankings drop for a money keyword
- 2Atlas traces it to a slow, thin page
- 3Kit ships a faster version
- 4Position recovered and reported
Answer what buyers ask
- 1Echo logs the same question 40 times a month
- 2Atlas turns it into a page
- 3Fewer repeat questions, more booked calls
- 4Dili tracks the enquiries it brings
Dili, The Analyst. Rankings are judged on the enquiries and sales they bring, not traffic alone. Dili tells Atlas which searches turn into customers.
You approve the important moves.
Diligent plans the work, prepares the next action, shows the evidence, and keeps a record of what happened. You approve important changes before they go live.
- 1Recommendation
- 2Evidence
- 3Expected impact
- 4Approve, edit, or reject
- 5Outcome tracked
Approval needed · expires in 6h
Pause 6 keywords wasting spend
Gio, your Google expert, found this in the weekly keyword audit.
$1,340 a month in spend with zero enquiries
- "free ielts material pdf"$412 spent, 0 enquiries
- "ielts exam date"$356 spent, 0 enquiries
- "ielts band calculator"$221 spent, 0 enquiries
- +3 more
- Evidence
- 90 days of search terms joined to CRM enquiries
- Expected impact
- About 22 more enquiries a month at the same budget
Reversible. Only affects the keywords you check.
Outcome tracked for 7 days
Or approve on WhatsApp
No dashboard to log into. Reply, and it is done.
Gio found 6 keywords with $1,340 a month in spend and zero enquiries. Top 3: "free ielts material pdf", "ielts exam date", "ielts band calculator". Reversible, only affects the keywords you check.09:28
- [Approve all] [Reject] [Review]
Approve all09:31
Done. All 6 paused. I will report the result in 7 days.09:31
Every move the team makes is on the record.
See the work, not a dashboard. Who did what, why, and what happened next.
Everything the team did this morning, in order, with who did it.
- 09:42
Echo Booked a counselling call for Ananya R. from a Meta lead
Win - 09:40
Max Flagged ad set "Lookalike 3%" at 2.1x target cost per lead
Leak - 09:37
Dili Joined 214 CRM sales to last month's campaigns
Done - 09:35
Kit Landing page leak detected: form drop-off at step 2
Leak - 09:31
Luna Win-back flow ready for 380 cold enquiries
Done - 09:28
Gio Proposed 6 negative keywords, $1,340 a month in waste
Needs you - 09:26
Rhea Drafted replies to 12 new Google reviews
Done - 09:22
Atlas Now cited in AI answers for "best IELTS coaching in Pune"
Win - 09:19
Pace Moved $800 a day to the top Search campaign, within your limit
Done - 09:15
Echo Qualified 9 new leads on WhatsApp, 4 ready for a call
Win - 09:12
Ivy Creative "Diwali offer v2" is fatiguing, 4 variants drafted
Needs you - 09:08
Vera Conversion tracking healthy on all 4 accounts
Done - 09:05
Scout 2 competitors launched new offers this week
Done - 09:01
Dili Weekly diagnosis ready: 3 leaks, 2 wins, 5 next moves
Needs you - 08:57
Echo Followed up with 31 leads who went quiet yesterday
Done - 08:52
Luna 96 past customers replied to the replenishment reminder
Win - 08:48
Kit Shorter form won the A/B test, +18% enquiries
Win - 08:44
Max Paused 3 ads with zero leads in 7 days, approved by you
Done - 08:40
Rhea Rating up from 4.6 to 4.7 on Google
Win - 08:36
Atlas Published an answer page: "How long does braces treatment take"
Done - 08:31
Gio Brand search leak found: rivals bidding on your name
Leak - 08:27
Echo Booked 3 site visits for Saturday
Win - 08:22
Pace Weekend pacing set for the open-house campaign
Done - 08:18
Dili Instagram leads close 2.3x better than Facebook this month
Done
More revenue from the same budget.
Diligent cuts the spend that never sells, answers every lead in seconds, and moves budget to what closes. Here is what that looks like twelve weeks in.
Median results across 50+ growth teams in the USA, Germany, and India, 12 weeks after switching Diligent on.
Revenue pulls away from ad spend
Weekly, in $ thousands. The budget barely moves; sales do.
Weekly revenue
$46.6K
78% vs before
Weekly ad spend
$11.7K
from $12.1K
Customer acquisition cost
$132
38% lower
Wasted ad spend
6%
from 31%
Where every dollar goes
Share of ad spend
Before
With Diligent
- Brings customers
- Controlled tests
- Wasted
Leads stop leaking
Share of all leads reaching each step
Answered in 5 min22% → 96%
Qualified38% → 61%
Took the next step14% → 31%
Became a customer6% → 13%
2.2x more leads become customers
Customer acquisition cost
First six months, $
38% lower by month six
What would the same numbers mean for you?
An estimate from median results for all businesses. Your discovery call diagnoses your real accounts.
Revenue today
$21.7K
With Diligent
$39.8K
+$18.1K
extra revenue a month
$2,500
wasted spend recovered a month
What your next twelve weeks could look like.
The median result across our clients, on the same ad budget: replies first, then less waste, then budget moving to what sells.
- 1
Week 1
Every lead answered
96% of leads get a reply within five minutes, up from 22%.
- 2
Week 3
Waste cut
Wasted ad spend falls from 31% to 6% of the budget.
- 3
Week 7
Budget follows sales
Return on ad spend climbs from 2.2x to 4.1x.
- 4
Week 12
Revenue up 78%
$46.6K in sales in week 12, on the same ad budget.
Built for businesses that run on leads.
If your growth depends on enquiries, calls, bookings, and follow-up, the same system works across industries. Every result below is a case study.
Education
Coaching centres, schools, and course providers turning enquiries into enrolments.
Healthcare
Clinics and practices filling appointment books and cutting no-shows.
Local services
Fitness, hospitality, and home services winning the customers in their neighbourhood.
Real estate and automotive
High-value purchases where a site visit or test drive decides the sale.
D2C and ecommerce
Brands growing repeat revenue alongside new customers.
B2B, SaaS, and financial services
Teams judged on qualified pipeline and approved applications, where form fills count for little.
Find out where your leads leak, in 48 hours.
Share your website and ad accounts. In 48 hours we show you where leads leak, from first click to follow-up.
Get my free auditSample auditLast 30 days
Ads$11K
31% of Meta spend went to audiences that never enrolled
Website38% drop
Form drop-off at step 2 on the course page
Follow-up212 leads
Evening leads waited 6 hours for a reply
How the discovery call works.
A 30-minute call with the Diligent team. We show you where leads come from, where they leak, and what to fix first.
- 1
Book a discovery call
Pick a 30-minute slot that suits you.
- 2
Share your setup
Your website, ad accounts, and how leads reach you today.
- 3
We find the leaks
Diligent reviews where leads come from and where they leak.
- 4
Your growth diagnosis
You get a custom diagnosis with the first moves to make.
- 5
Your growth team
If there is fit, we propose your first AI Growth Team setup.
What you get
- Lead leakage review
- Acquisition and conversion diagnosis
- Follow-up and lifecycle opportunities
- Your first AI Growth Team recommendation
See what your growth team would fix first.
Book a 30-minute discovery call and get a custom diagnosis of how Diligent would improve acquisition, conversion, follow-up, and measurement for your business.
Diligent
Discovery call
Where your leads come from, where they leak, and the first moves to make.
- 30m
- Google Meet
- Your time zone