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We built the growth team SMBs could never hire.

Not more tools. Not another agency. One team that owns the journey from first click to repeat revenue.

A small business team reviewing their week

Our story

Diligent started after watching the same thing happen across small and mid-sized businesses. The ads work. The leads come in. Then they wait. Follow-up breaks across WhatsApp, email, forms, calls, and the CRM. Platforms take credit for customers they did not create, and nobody can say what actually turned a click into a sale.

Agencies and freelancers do good work, but the learning leaves with them. Tools show data, but they do not act on it. So we built a growth team instead: named AI specialists for search, ads, website, conversion, lifecycle, and reputation, connected by The Analyst, who joins every move back to closed sales. You approve the important moves. The team does the rest, and it gets smarter every week.

Growth teams run on Diligent
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Customers won for our clients
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Median client revenue CAGR
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Lower customer acquisition cost
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Founders

The humans behind the team.

Every AI specialist answers to people who have run growth for small businesses.

Aman AroraCo-founder

Aman Arora

Spent years watching good ads feed leads into broken follow-up. Leads product and customers at Diligent.

Rachit JunejaCo-founder

Rachit Juneja

Builds the AI specialists and the data layer that joins every move back to closed sales.

The team

Built like a real growth team.

Diligent is twelve AI specialists across seven jobs. Each one owns a job, knows your brand and your numbers, and hands off to the next. Dili, The Analyst, joins every dollar of spend to closed sales and tells the team what to do next, so the whole system learns what actually created a customer.

AI specialists
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Jobs, handed off in order
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Dili the Owl · The Analyst

Joins every dollar of spend to closed sales, then tells the team what to do next

Atlas the Hawk

Search & AI answers lead · SEO & AEO

Max the Cat

Meta expert · Paid Ads

Gio the Fox

Google expert · Paid Ads

Pace the Hare

Budget sentinel · Paid Ads

Ivy the Peacock

Creative manager · Paid Ads

Scout the Meerkat

Competition tracker · Paid Ads

Kit the Beaver

Landing page builder · Website

Echo the Dolphin

Lead conversion lead · Conversion

Luna the Elephant

Lifecycle manager · Lifecycle

Rhea the Swan

Reputation manager · Reputation

Vera the Hound

Account monitor · The Analyst

Our point of view

Three things the growth industry will not say out loud.

Cost per lead is lying to you

Cheap leads look great on Meta and fail at the sales call. We measure cost per customer, joined to closed sales, not form fills.

A slow reply is a lost sale

A lead that waits six hours has usually heard from a competitor first. Reply speed is the cheapest conversion lift you can buy.

Platforms grade their own homework

Every ad platform claims the same customer. The Analyst joins spend, WhatsApp, CRM, and sales, so one number tells the truth.

Offices

  • Gurgaon · India

    WeWork DLF Two Horizon Centre, Sector 43, Golf Course Road, Gurugram, Haryana 122002

    Registered office

  • New York · USA

    Hudson Square, New York, NY 10013

  • London · UK

    Shoreditch, London EC2A

  • Berlin · Germany

    Mitte, 10115 Berlin

  • Dubai · UAE

    Dubai Internet City, Dubai

Frequently asked questions

Common questions

SMBs that already get leads from ads, search, or referrals and want more of them to become customers. Our clients run education, healthcare, real estate, D2C, local services, and B2B businesses across the USA, Germany, and India.

Free lead-leak diagnosis

See what your growth team would fix first.

Book a 30-minute discovery call and get a custom diagnosis of how Diligent would improve acquisition, conversion, follow-up, and measurement for your business.

Diligent

Discovery call

Where your leads come from, where they leak, and the first moves to make.

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