Match the ad, word for word
If the ad promised weekend batches, the page headline should say weekend batches. Every mismatch costs attention.
Cut the form to what you need
Name and phone usually beat a seven-field form. Qualify in the conversation, not in the form.
Answer objections on the page
Fees, timings, location, and proof. Put them where a scrolling thumb will find them, and offer a WhatsApp button for everything else.